In 2025, Shanghai, China will welcome a grand event in the ceramic and bathroom industry - the 2025 China (Shanghai) International High end Ceramic and Bathroom Exhibition. This exhibition is hosted by Shanghai Bohua International Exhibition Co., Ltd. It is expected to gather brands and innovative products from around the world, showcasing the cutting-edge wisdom and aesthetics of the industry. In the increasingly competitive global market, participating in this exhibition is undoubtedly a rare opportunity for companies in the industry. This article will delve into multiple aspects of the exhibition, including its background, market trends, exhibition highlights, and participation value.

Exhibition background: The booming development of the ceramic bathroom industry

After years of development, China's ceramic bathroom industry has formed an industrial chain centered on innovative design and high-quality manufacturing. With the upgrading of consumption and the deepening of green environmental protection concepts, consumers have increasingly high requirements for the quality and design of bathroom products. The holding of the 2025 China (Shanghai) International High end Ceramics and Sanitary Ware Exhibition is in line with this trend, striving to provide a platform for brands in the industry to showcase new products, exchange wisdom and cooperate.

Market trend: dual drive of high-end and intelligent

In recent years, the market demand for high-end bathroom products has continued to grow, and the rise of intelligent products has also brought new vitality to the industry. Consumers are increasingly inclined to choose bathroom products that integrate fashion design, environmentally friendly materials, and intelligent technology. From the upcoming exhibition, we can foresee the trend of more intelligent bathrooms, the application of new materials, and personalized customization, showcasing the infinite possibilities of the ceramic bathroom industry.

Exhibition Highlights: Multidimensional Experience and Technical Exchange

This exhibition will not only showcase high-quality ceramic bathroom products from both domestic and international sources, but also provide visitors with a multi-dimensional experience through a variety of exhibition areas. The exhibition has set up multiple themed exhibition areas, including:

High end ceramic bathroom products exhibition area: showcasing new ceramic materials and design styles.

Intelligent Bathroom Zone: Showcasing intelligent technology products including smart toilets, smart showers, etc.

Environmental Materials and Innovative Design Zone: Focus on the sustainable development of the industry and the development of environmentally friendly materials.

Corporate Image and Brand Promotion Exhibition Area: Provides a platform for brands to showcase their image and promote themselves.

In addition, the exhibition will also set up a series of forums and technical exchange meetings, inviting experts and scholars in the industry to jointly explore the future development direction of the industry and share their cutting-edge insights.

Value of Participation: Strengthening Brand Influence and Market Expansion

For major exhibiting companies, the significance of participating in exhibitions lies not only in showcasing their products, but also in promoting their brands and expanding their markets. The following are the main values brought by participating in exhibitions:

Enhance brand influence: Showcase new products within the industry and strengthen market competitiveness.

Establish cooperative relationships: engage in in-depth communication with other brands, suppliers, and channel partners to discuss opportunities for cooperation.

Obtain market information: Obtain new market dynamics and trends through audience feedback and industry forums.

Attracting potential customers: Through on-site product experience, attract more potential customers and connect with subsequent sales.

How to Participate: Exhibition Registration and Preparation

To ensure smooth participation in this exhibition, all brands need to prepare for the exhibition in advance. Interested companies can register through the official website of Shanghai Bohua International Exhibition Co., Ltd. Preparatory work in advance includes:

Product selection: Choose star products suitable for exhibition to ensure that the products can attract the attention of the audience.

Booth Design: Carefully design the booth to enhance the visual appeal and attraction of the venue.

Promotional materials: Prepare promotional flyers, product manuals, and business cards to facilitate follow-up communication with potential customers.

Personnel training: Ensure that the staff participating in the exhibition have a good understanding of the products and can effectively answer consumer questions.

Summary: Seize the opportunity and embrace the future

The 2025 China (Shanghai) International High end Ceramics and Sanitary Ware Exhibition will undoubtedly be a major event in the industry. As an exhibitor, participating in this grand event is not only a way to showcase oneself, but also an important opportunity to grow together with industry colleagues. The exhibition may become a new starting point for the rise of your brand. If you want to stand undefeated in the fiercely competitive market, seizing this opportunity and bravely moving forward will open a door to a new future for you.

2025年，中国上海将迎来一场盛大的陶瓷卫浴行业盛会——2025中国（上海）国际高端陶瓷及卫浴展览会。本届展会由上海博华国际展览有限公司主办，预计将汇聚来自全球的品牌与创新产品，展示行业前沿的智慧与美学。在全球市场日益竞争激烈的背景下，参与此展会对于行业内各企业而言，无疑是一次难得的机会。本文将从展会的背景、市场趋势、参展亮点、参与价值等多个方面进行深入探讨。

中国的陶瓷卫浴行业经过多年发展，已形成了以创新设计和优质制造为核心的产业链。随着消费升级和绿色环保理念的深入人心，消费者对卫浴产品的品质和设计要求越来越高。此次2025中国（上海）国际高端陶瓷及卫浴展览会的举办，正是顺应了这一趋势，力求为行业内的品牌提供一个展示新产品、交流智慧与合作的平台。

近年来，高端卫浴产品的市场需求持续增长，而智能化产品的崛起也为行业带来了新的活力。消费者越来越倾向于选择那些能融合时尚设计、环保材料和智能科技的卫浴产品。从即将到来的展会中，我们可以预见到更多智能卫浴、新材料的运用以及个性化定制的趋势，展现出陶瓷卫浴行业的无限可能。

本届展会不仅会展示来自国内外的优质陶瓷卫浴产品，还将通过丰富多样的展区设置，带给观众多维度的体验。展会设置了多个专题展区，包括：

此外，展会还将设置一系列论坛和技术交流会，邀请行业内的专家学者来共同探讨行业未来的发展方向，分享他们的前沿见解。

对于各大参展企业而言，参加展会的意义不仅在于产品的展示，更在于品牌的推广和市场的拓展。以下是参加展会带来的几个主要价值：

1. 提升品牌影响力：在行业内展示新产品，增强市场竞争优势。

2. 建立合作关系：与其他品牌、供应商、渠道商进行深度交流，洽谈合作机会。

3. 获取市场信息：通过观众反馈和行业论坛，获得新的市场动态与趋势。

4. 吸引潜在客户：通过现场的产品体验，吸引更多潜在客户，对接后续销售。

为确保顺利参与此次展会，各品牌需提前做好展会的准备工作。感兴趣的企业可以通过上海博华国际展览有限公司的guanfangwangzhan进行报名。提前的准备工作包括：

2025中国（上海）国际高端陶瓷及卫浴展览会无疑将是行业内的一次盛事。作为参展企业，投身于这场盛会不仅是展示自我，更是与行业同仁共同成长的重要契机。展会或将成为你品牌崛起的新起点，若要在竞争激烈的市场中立于不败之地，抓住这次机会勇敢前行，将会为你打开一扇通往新未来的大门。

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随着中国经济发展与生活水平的提高，体验经济，消费升级大潮涌动，新的酒店与商业空间正在呼之欲出：2018旅游市场高速增长，国内旅游人数5亿人次，比上年同期增长12.8%；全年实现旅游总收入5.40万亿元，增长15.1%。趁此东风酒店住宿业蓬勃发展。

展会立足酒店与商业空间建设运营新市场，展品涵盖建筑装饰、工程设计、室内设计、照明智能、康体健身、酒店家具、酒店用品等各类产品，成为地产商、酒店管理公司、设计师、建筑师设计选材的一站式采购平台。

同期举办上海建筑与室内设计周，打造缤纷多彩的现场活动，通过系列论坛、地产建筑节、酒店样板房品鉴、设计特展、光之韵·匠之心照明系列活动、晚宴等系列活动，营造以Hotel+为核心的完善跨界生态圈，打通商业空间采购产业链，为材料商们提供与采购商全方位沟通和交流的机会。

2025上海国际酒店工程设计与用品博览会

2025第三十三届中国国际建筑装饰展览会

展会时间：2025年3月31日-4月3日

展会地点：上海新国际博览中心

批准单位

中华人民共和国商务部

主办单位

中国旅游饭店业协会

中国百货商业协会

中国照明电器协会

上海博华国际展览有限公司

建筑装饰  酒店与商业空间   建筑与运营一站式采购平台

一、展会概况

2025第三十三届上海国际建筑装饰展览会暨2025上海国际酒店工程设计与用品博览会由中国建筑文化中心、上海博华国际展览有限公司共同举办，是国内针对酒店及商业空间工程项目的设计与选材盛会！

本届展会集中展示建筑装饰、工程设计、室内设计、智能照明领域的新产品、新技术和新服务。展会本文特点是以买家为导向，目标观众集中为各类商业空间（酒店、商场、餐厅、会所、写字楼等）的业主、酒店管理公司、地产开发商、建筑师、设计师、工装公司等，为他们提供设计、建造、装饰的一站式采购平台，为广大材料供应商提供开拓酒店及商业空间市场的渠道！

二、观众组织

大会组委会将传承酒店行业丰富的买家资源，并进一步整合和扩充商业空间开发商、业主方、设计师等产业链各环节资源。（上届回顾）

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定向邀请渠道

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利用UBM全球代理网络及同类型展会广泛在海外进行推广，加大海外媒体投放及合作，组织海外买家采购团，充分提升展会的国际化程度。

三、展会看点

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• 20+套酒店创新品牌实景还原

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◆ 138398名海内外观众              ◆ 50+场论坛

四、展品内容

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展会招商火热进行中，如有意参展，还望您尽快联系我们。

提前预订即可享受光地主通道或标准双开位置！