2025中国·上海国际酒店餐饮设备展（2025第33届上海HOTELEX酒店餐饮设备展览会）

In 2025, Shanghai will once again become the focus of the international catering industry. In this bustling city, the 33rd HOTELEX Shanghai Hotpot Ingredients and Seasoning Exhibition will be grandly held, attracting numerous businesses and individuals to participate. This exhibition is hosted by Shanghai Bohua International Exhibition Co., Ltd., aiming to provide a platform for food and beverage ingredient related enterprises to showcase and trade.

Exhibition Background and Objectives

Hotpot, as a unique form of dining, is deeply rooted in Chinese culture. Today, the hot pot industry has developed into a huge market, not only popular domestically, but also gradually emerging internationally. The HOTELEX exhibition in 2025, coinciding with this time, provides a good opportunity for the hot pot industry to showcase various hot pot ingredients and seasonings, as well as provide opportunities for professionals in related industries to communicate with each other.

Main content and highlights of the exhibition

This exhibition will cover various ingredients and seasonings of hotpot, including but not limited to:

Fresh meat and seafood

Various vegetables and soy products

Hotpot base and seasoning

Featured drinks and snacks

Hotpot utensils and accessories

The highlight of the exhibition is that brands and products from all over the world will be showcased, especially some emerging brands and regional specialty products, which will become a major highlight of the exhibition. In addition, the conference will also invite forums to share new market trends and industry trends.

Bilateral benefits for exhibitors and visitors

For exhibitors, exhibitions are an important platform for collecting market feedback and seeking business opportunities. Shanghai Bohua International Exhibition Co., Ltd. will provide customized booth design and investment services for various exhibitors to ensure that each brand can be fully displayed. In addition, the exhibition has also attracted buyers and decision-makers from all over the country, who are seeking cooperation with brands to improve their competitiveness in the catering market.

Event arrangements during the exhibition period

In addition to the exhibition, a series of activities will also be held to help attendees gain a deeper understanding of the new developments in the hotpot industry

Forum: Invitation to conduct in-depth analysis and sharing on the development trends of the hotpot market.

New Product Launch Event: Exhibitors can use this platform to release new products and attract media and consumer attention.

Live competition: Hot pot cooking competition, where audiences can personally experience the cooking process of hot pot, adding fun.

Interactive experience area: Set up an experience area for the audience to taste different brands of hot pot ingredients and seasonings on site.

Through these activities, it is expected to promote the interactivity and participation of the exhibition, and enhance the brand's market awareness.

Industry Trends and Future Prospects

In recent years, the hotpot industry has shown a rapid development trend, especially among young consumers, hotpot has become an important choice for dining. According to statistics, the size of China's hotpot market has reached 409.1 billion yuan in 2021 and is expected to exceed 600 billion yuan by 2025. In this context, the market demand for ingredients and seasonings for hotpot will continue to grow. The holding of the exhibition will provide a good opportunity for major brands and small businesses to adapt to market demand and achieve rapid brand growth.

Marketing channels and customer service for exhibitions

Shanghai Bohua International Exhibition Co., Ltd. attaches great importance to customer service and attracts customers to participate in exhibitions through diversified marketing channels. In the early stage of the exhibition, target audiences are attracted through social media promotion, industry media coverage, offline promotion, and other means. During the exhibition, the on-site service team will provide comprehensive support to ensure that the needs of exhibitors and visitors are met in a timely manner.

Advantages as an exhibitor

Exhibitors participating in this exhibition can enjoy the following significant advantages:

Direct contact with potential customers to increase brand exposure.

Obtain industry trends and market demand information to enhance product competitiveness.

Interact with the audience through various activities to enhance brand impression.

Expand sales channels and increase trading opportunities.

In the current economic context, actively participating in industry exhibitions can not only increase the brand's market share, but also collect market feedback through interactive exhibitions, adjust product strategies, and better meet customer needs. Participating in the HOTELEX exhibition in 2025 will demonstrate strong commercial value.

Summary and Expectations

With the continuous development of hotpot culture, the hotpot industry is also showing a trend of diversification. The HOTELEX exhibition in 2025 will become a grand gathering of various forces in the industry. We look forward to more companies participating and contributing new strength to the development of the hotpot industry. Shanghai Bohua International Exhibition Co., Ltd. welcomes friends from all walks of life to visit and guide us, jointly promoting the development of the hot pot industry and providing consumers from all over the country with a better food experience.

2025年，上海将再次成为国际餐饮行业的焦点。在这座繁华的城市，第三十三届HOTELEX上海火锅食材及调味料展览会将盛大举办，吸引众多商家与人士参加。本届展会由上海博华国际展览有限公司主办，旨在为餐饮食材相关企业提供一个展示和交易的平台。

展会背景与目标

火锅作为一种独特的餐饮形式，深深扎根于中国文化。当今，火锅行业已经发展成为一个巨大的市场，不仅在国内受到热捧，也在国际上逐渐崭露头角。2025年的HOTELEX展会，恰逢此时，为火锅行业提供了良好的展示机会，不仅可以展示各类火锅食材与调味料，也为从事相关行业的人士提供了相互交流的机会。

展会的主要内容与亮点

本届展会将涵盖火锅的各类食材及调味料，包括但不限于：

展会的亮点在于：来自世界各地的品牌和产品将集中亮相，尤其是一些新兴品牌和区域特色产品，将成为展会的一大看点。此外，大会还会邀请进行论坛，分享新的市场动态和行业趋势。

参展商与观众的双向收益

展会对于参展商来说，是一个收集市场反馈与寻找商业机会的重要平台。上海博华国际展览有限公司将为各类参展商提供定制化的展位设计及招商服务，确保每个品牌都能得到充分的展示。此外，展会也吸引了来自全国各地的采购商与决策者，他们寻求与品牌的合作，以改善自己在餐饮市场中的竞争力。

展会期间的活动安排

除了展览，还将举办一系列活动，帮助与会人员深入了解火锅行业的新发展：

1. 论坛：邀请，就火锅市场发展趋势进行深入分析与分享。

2. 新品发布会：展商可以通过此平台发布新产品，吸引媒体与消费者的关注。

3. 现场竞技：火锅烹饪大赛，观众可亲身体验火锅的烹饪过程，增加趣味性。

4. 互动体验区：设置体验区，让观众现场品尝不同品牌的火锅食材与调味料。

通过这些活动，有望促进展会的互动性与参与度，增强品牌的市场认知度。

行业趋势与未来展望

近年来，火锅行业呈现出快速发展的态势，特别是在年轻消费群体中，火锅成为聚餐的重要选择。据统计，2021年，中国火锅市场规模已达到4091亿元，预计到2025年将突破6000亿元。在这种背景下，针对火锅的食材和调味料的市场需求将持续增长。展会的举办将为各及小型企业提供良好的机会，以适应市场需求，实现品牌的快速增长。

展会的营销渠道与客户服务

上海博华国际展览有限公司非常重视客户服务，通过多样化的营销渠道吸引客户参与展会。展会前期通过社交媒体宣传、行业媒体报道、线下推广等方式吸引目标观众。展会期间，现场服务团队将提供全方位的支持，以保证参展商和观众的需求得到及时满足。

作为参展商的优势

参展商参加此次展会，可以享受以下几种显著的优势：

在当前的经济背景下，积极参与行业展会，不仅能提高品牌的市场度，还能通过展会的互动，收集市场反馈，调整产品策略，更好地满足客户需求。参与2025年的HOTELEX展会，将呈现出强大的商业价值。

总结与期望

随着火锅文化的不断发展，火锅产业也日益呈现多元化趋势。2025年HOTELEX展会将成为行业各方力量齐聚的一次盛会，期待更多企业参与，为火锅行业的发展贡献新的力量。上海博华国际展览有限公司欢迎各界朋友的光临与指导，共同推动火锅行业的发展，为全国各地的消费者提供更优质的美食体验。

2025年第33届上海国际酒店用品及餐饮博览会

展会日期：2025年3月30日-4月2日

展馆地址：上海国家会展中心

主办单位：上海博华国际展览有限公司

博华联展：

上海酒店餐饮展：2025年3月30日-4月2日（展会地点 上海国家会展中心）

成都酒店用品展：2025年7月24日-26日（成都世纪城新国际会展中心）

深圳酒店餐饮展：2025年12月11-13日（展会地点 深圳国际会展中心）

FHC环球食品展：2025年11月12-14日（上海新国际博览中心）

展会介绍：

HOTELEX上海展达成了突破性的成绩！现场HOTELEX实际展出400,000+ ㎡展出面积，集聚3000+ 优质展商，4天展期吸引了共计39,4530名观众到场，

较疫情前增长超93%！现场举办20+ 场精彩赛事及论坛活动。HOTELEX上海展所有的努力和结果获得了观众、展商以及合作伙伴的！

观众增长！增长！增长！

上海展的到访观众中，观展目的多种多样。其中，寻找新供应商87.13%，寻找代理授权商79.42%，寻找新产品85.25%，收集市场资讯92.12%，

巩固合作关系77%。超过78.54%的观众来自于酒店餐饮终端企业，商超零售渠道的观众比例上升到7.43%。

展品范围：

餐饮食材及食品：肉类、水产海鲜、禽类食品、冷冻食品、蔬菜菌类、罐头食品、速食食品、预制菜、速食菜肴、其他食材等

餐饮设备及厨房用品：中央厨房、厨房设备、厨房食品机械、制冷类设备、餐厨清洁设备、厨房用品用具、

厨房通风环保设备、包装机械设备、取餐柜、消毒柜、其他设备等

调味及原辅料：调味料、火锅底料、配料、调味品标准化定制

餐饮设备综合、桌面用品、火锅食材、连锁加盟、食品与饮料、咖啡与茶、烘焙及冰淇淋、葡萄酒与烈酒、客房电器及用品、

酒店布草及纺织品、餐厅设计装饰、酒店IT与安防设备、康体健身与休闲娱乐、酒店清洁、酒店家具、空间设计与装饰选材 餐饮设备综合、

桌面用品、火锅食材、连锁加盟、食品与饮料、咖啡与茶、烘焙及冰淇淋、葡萄酒与烈酒、客房电器及用品、酒店布草及纺织品、餐厅设计装饰、

酒店IT与安防设备、康体健身与休闲娱乐、酒店清洁、酒店家具、空间设计与装饰选材