Nov 12 - 14, 2024

2024年11月，意大利对外贸易委员会上海代表处将携手一众意大利企业参加备受瞩目的上海国际食品饮料展览会（FHC）。作为FHC的重要的组成部分，意大利对外贸易委员会精心搭建的展馆不仅持续巩固了其在国际食品贸易领域的地位，更凸显了意大利企业对中国市场前所未有的重视与信心。

与去年相比，今年ITA馆内的意大利参展公司数量将实现同比50%的显著增长。意大利企业纷纷加大对中国市场的投入，希望借由FHC国际展会平台推广意大利独特的产品和饮食文化，积极把握潜力巨大的中国市场，以优异的“意大利制造”品质为中国消费者留下深刻印象。

ITA作为推动中意经贸合作的重要机构，也在积极为意大利企业搭建平台、提供服务，助力其更好地融入中国市场、实现互利共赢。

随着中意两国经贸关系的不断深化，意大利展馆在FHC上的影响力将进一步提升。我们坚信，在意大利企业的共同努力下，更多高品质的意大利食品将走进中国消费者的日常生活，为中意两国的友好合作注入新的活力与动力。

关于FHC上海环球食品展

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第二十七届 FHC 上海环球食品展暨第二十五届 FHC 中国国际烹饪艺术比赛发布会，于 2024年7月9日在上海艾迪逊酒店召开。展会主办方、行业协会领导、展商代表、合作伙伴及媒体代表莅临发布会现场，共同见证了这一年度盛事的启动。

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第二十七届 FHC 上海环球食品展暨第二十五届 FHC 中国国际烹饪艺术比赛将于2024年11月12-14日在上海新国际博览中心盛大开幕。此次FHC规模空前，展出面积 200,000 平方米，参展企业超过 3000 家，预计将吸引来自全球超过 50 个国家和地区的展团及展商，买家超过 17 万，为广大合作伙伴、展商代表等贵宾带来一场全球美食、烹饪艺术与商贸交流的盛宴。

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届时意大利展馆除了将带来国家特色食品，还会带来独特的食品文化和创新技术，促进与各国食品行业交流与合作。期待金秋与您共同相聚在这场精彩纷呈的行业盛事。

Dear Esteemed Members,

We are pleased to invite you to participate in the 27th Shanghai Global Food Trade Show, a premier event in the food and beverage industry, which will take place from November 12-14, 2024, at the Shanghai New International Expo Centre (SNIEC) in China.

As a valued member of the World Chamber of Commerce Platform (WHCAM), your participation in this event offers an unparalleled opportunity to explore new business prospects, network with industry leaders, and discover the latest trends and innovations in the global food market.

Jointly organized by the Shanghai Culinary Association and Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd., and co-organized by the China Chamber of Commerce of Foodstuffs and Native Produce and the All-China Bakery Association, the FHC Shanghai Global Food Trade Show has established itself as a pivotal event in the industry. Reflecting on the success of the previous edition, which saw participation from over 30 countries and regions, this year's event promises to be even more comprehensive and dynamic.

About Us

Jointly organized by the Shanghai Culinary Association and Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd., and co-organized by the China Chamber of Commerce of Foodstuffs and Native Produce and the All-China Bakery Association, the FHC Shanghai Global Food Trade Show has been successfully held for 26 editions. Reflecting on the previous exhibition, delegations and exhibitors from over 30 countries and regions, including Australia, Austria, Belgium, Canada, Cyprus, Denmark, France, Germany, Indonesia, Italy, Japan, Korea, Malaysia, Netherlands, Peru, Russia, Saudi Arabia, Singapore, Spain, Sri Lanka, Switzerland, and the United States, participated. The show attracted professional visitors from various fields such as food, hotels, catering, fresh produce, coffee, bakery, beverages, prepared foods, bars, clubs, supermarkets, retail, and franchise chains. This robust participation brought substantial confidence and momentum to the continuous and stable development of the food and catering industry.

In 2024, FHC will enter a new stage of development, comprehensively covering food, catering, and related industries. The exhibition will feature richer themes, fresher information, and more exciting professional activities. We look forward to your continued participation!

Event Highlights:

Exhibit Categories: Meat & Aquatic Products, Leisure Food, Dairy, Sweets & Chocolate, Catering Supply Chain, Condiments & Oil, Coffee & Tea, Bakery & Light Meal, Food Processing & Packaging, Prefabricated Dishes & Central Kitchen, Canned Food, and Hot Pot Ingredients and Supplies.

Professional Activities: Engage in blockbuster events such as the FHC China International Culinary Arts Competition, China International Pastry and Bakery Competition, and the Shanghai International Culinary Championship. Participate in insightful forums and conferences like the Sustainable Food Design Conference, China Catering BOSS Conference, and the China Takeaway Industry Conference.

FHC 2024

Dates: November 12-14, 2024

Venue: Shanghai New International Expo Centre (SNIEC), China

FHC 2024 Exhibit Categories

Meat & Aquatic Products

Leisure Food

Dairy

Sweets & Chocolate

Catering Supply Chain

Condiments & Oil

Coffee & Tea

Bakery & Light Meal

Food Processing & Packaging

Prefabricated Dishes & Central Kitchen

Canned Food

Hot Pot Ingredients and Supplies

Main Categories of Previous Exhibitors

Meat and Aquatic Products

Sweets, Biscuits, and Chocolate

Bakery and Dairy

Coffee and Beverages

Food Supply Chain and Condiments

Hot Pot and Canned Food

Food Packaging and Machinery

Coordination

Visitors’ Nature of Business (Previous Event)

Importer/General Agent: 4.12%

Distributors: 5.35%

Supermarkets, Convenience Stores, Retail Stores, E-commerce: 6.68%

Western Restaurants, Light Meal Shops: 8.05%

Cafes/Coffee Shops: 8.86%

Chinese Restaurants: 17.05%

Tea & Beverage Stores: 13.63%

Bakery/Cake Shops, Pizza Shops, Pastry Shops: 12.77%

Manufacturers/Producers/Source Factories: 9.27%

Ice Cream Shops, Chocolate Shops, Dessert Shops: 9.79%

Service Providers: 5.35%

Others: 4.12%

Reviews on Events and Forums from the Previous EditionBlockbuster Events

The 24th FHC China International Culinary Arts Competition

2023 FHC China International Pastry and Bakery Competition

2023 FHC Shanghai International Culinary Championship

The 11th Shanghai Fashion Drinks Competition - Shanghai Division

2024 China Coffee Roasting Championship - Shanghai Division

2024 China Barista Championship - Shanghai Division

The 4th National Contract Catering Competition

FHC Business Matchmaking

Your participation will not only enhance your knowledge and expertise but also provide a platform to showcase your products and services to a global audience. The diverse range of exhibitors and visitors ensures ample opportunities for meaningful interactions and collaborations.

We look forward to your active participation in the 27th Shanghai Global Food Trade Show. Please confirm your attendance by Sep 10th, 2024 to secure your spot at this prestigious event.

For further information and to register, please contact us at office@wcham.org or WeChat ID: wchamoffice. We are eager to assist you with any arrangements you may need.